Finding, getting and keeping customers is crucial to the success of any business. For a start-up it’s a matter of not being part of the large percentage of all new businesses that fail within the first two years of operations. For an established organization, it’s a matter of continuity and growth in a complex marketplace, where customers have increased expectations and options. Applied Market Development has a simple purpose – to assist you in designing, developing and optimizing two of your key customer interaction channels —your online presence and your contact center.
Our mission is simple and uncomplicated. We will work with you to find and develop your customer management model; whether it’s online, or your bricks-and-mortar sales and customer service operations.
To this end, we leverage a simple process – the IDEA process – Identify, Develop, Evaluate & Adjust – the methodology behind creating and implementing a successful web presence and contact center strategy.